The Internet and social media have radically changed the way people – and brands – communicate, as community has become the operative concept. With early experience in online community development, and a dynamic grasp of the concepts and rapid evolution of these media, our clients are confident of our expertise.
We start by listening to what is already being said about the brand online – to gain understanding and develop a realistic and sustainable online action plan. Websites that engage and act in parallel with blogs and the Facebook community drive interaction with the brand, the company and its people.
To ensure our clients’ success, Zed relies on in-house expertise and a cadre of like-minded professionals and partner firms to stay on the leading edge of online development, including the emergence of social and mobile media.